About Create Video
Emotionally Driven Videos that Connect, Inspire, and Convert
With over 15 years of proven experience, Create Video combines video production and video marketing expertise to engage your audience and drive leads, conversions, and brand growth. Learn about how our videos can deliver measurable results for your business.
Trusted Experts in Video Marketing and Video Production
This page offers a complete overview of who we are and how we deliver results. Learn about our service areas, the reasons clients choose us, and the process we follow to ensure every project’s success. Explore our methodology, the impact of emotional marketing, and the wide range of video production categories we specialize in. You’ll also find details about our president’s leadership and expertise, which drive our commitment to excellence.
Creating Video Solutions for Global Brands and Industries
Based in Vancouver, British Columbia, we serve clients across Canada, the U.S., and Europe, working with industries from technology to healthcare. Our clients, from SMBs to large enterprises, trust us to strengthen their brand presence and deliver measurable results. From corporate video production to advertising and strategic video marketing, we craft video solutions tailored to your business goals.
Why Choose Create Video?
CLIENTS OF EVERY SIZE, IN EVERY INDUSTRY
Inspiring Success Stories
Discover how Create Video has helped businesses like yours achieve their goals.
Sarah Boucher,
Marketing Programs Manager
“Working with Create Video for almost 7 years has been exceptional. The level of professionalism, creativity, and attention to detail that Anthony and his team bring to every project is unmatched. Create Video helped us launch a YouTube series that led to a 750% increase in channel subscribers within a year. I highly recommend Create Video for anyone looking for top-tier video production.”
Rating: ⭐⭐⭐⭐⭐
Fiona Ho,
VP of Human Resources
“For over 5 years, working with Create Video has been exceptional. They intuitively grasp client needs, working with speed, empathy, and passion. Their high-calibre videos consistently exceed expectations, never uttering “this can’t be done.” Their professionalism, consistency, and reliability stand out. I wholeheartedly recommend them to those seeking not just top-notch video production but also valuing experience. They are undoubtedly the go-to professionals in this field.“
Rating: ⭐⭐⭐⭐⭐
Eric Yee,
Senior Product Marketing Manager
“Working with Anthony and his team was an incredible experience. They were responsive, clear in their communication, and ensured we felt comfortable throughout the project. The final product exceeded our expectations, and their professionalism gave us peace of mind at every step. We felt confident knowing we were in good hands. I highly recommend Create Video for any video production needs.”
Rating: ⭐⭐⭐⭐⭐
Pam Seale,
Vice President, Marketing
“I have worked with Anthony at Create Video on a range of high-value video projects for well over 10 years. Anthony embodies a rare combination of creative and business strategic capabilities. He understands the rationale and corporate value behind the video assets he creates. This insight is invaluable in producing effective videos that drive traffic to the company website while delivering compelling stories to the target audiences.”
Rating: ⭐⭐⭐⭐⭐
Kim Ellery,
Head of Product and Marketing
“Anthony and Create Video are an amazing team to work with. We’ve worked with Create Video consistently for the past 5+ years and we keep going back due to his professionalism and clear communication. They consistently deliver. Love how they are always exploring new techniques and technologies. Would highly recommend Create Video to anyone looking for an A+ video production company.”
Rating: ⭐⭐⭐⭐⭐
Nicholas Boyd,
CEO of Fusion Projects
“Create Video was fantastic to work with. Anthony took control from the start, guiding us through the process and offering clear direction for each video clip. He was professional, respectful, and likable, making clients comfortable in front of the camera. I highly recommend Create Video and would gladly hire him again!”
Rating: ⭐⭐⭐⭐⭐
Our Process: Simple, Efficient, and Results-Drive
At Create Video, our goal is to make the video production journey seamless and stress-free for our clients. With a proven, results-oriented approach, we guide you from concept to delivery, ensuring every video aligns with your marketing goals and engages your audience.
Our Video Marketing Methodology
Strategic Video Framework
Our video marketing strategies effectively guide audiences through the buyer’s journey—from awareness to conversion—ensuring each video type drives results.
• Top of Funnel (TOFU): Educational and problem-solving videos designed to capture attention and build awareness.
• Middle of Funnel (MOFU): Testimonial and case study videos that deepen trust and address customer needs.
• Bottom of Funnel (BOFU): Product and demo videos that drive conversions and reinforce your brand’s value.
We leverage insights into buyer psychology to make each video impactful, ensuring it resonates with viewers and inspires action.
Story-Driven Engagement
Every great video begins with a story that resonates emotionally. We use a story-driven framework to build deeper connections with your audience and align each narrative to your brand’s objectives.
• Relatability : We start characters and situations your audience can connect with, making each story personal.
• Real Challenges: Highlighting challenges that resonate adds authenticity and engages viewers on an emotional level.
• Powerful Resolutions: Each story culminates in a resolution that leaves a lasting impression, inspiring action.
This approach ensures your content doesn’t just inform—it creates a memorable experience that strengthens customer loyalty.
Why Emotional Marketing Works
What’s the last video ad you remember?
Most likely one that made you feel happy, sad, or angry. Product information is important, but secondary to ensuring viewers remember your message. No text, image, or audio alone can evoke as much emotion as video can. Our videos activate emotions so customers notice, remember, and buy from your brand.
In 2003, Harvard Business School professor Gerald Zaltman discovered that 95% of purchase decisions are determined by emotion rather than information.
Customers who are emotionally connected to brands have a 306% higher lifetime value than customers who are just satisfied.
Happiness makes us share. Sadness prompts us to empathize and connect. Surprise and fear make us turn to the familiar.
Our Video Creation Categories
We produce the following types of videos:
Holiday Videos
Instagram Video Ads
Mobile Video Ads
Recruitment Videos
Remotely Produced Videos
Short Films
Social Media Videos
Special Occasion Videos
Streaming Videos
Television Series
Testimonials
Web Series
YouTube Video Ads
Anthony Bortolussi,
President of Create Video
More About Create Video
As a goal-driven marketer, award-winning video producer, and creative director, Anthony leads Create Video with a commitment to innovation and client success. With over 15 years in brand marketing through video, he brings a results-focused approach to every project, empowering his team to deliver impactful, engaging campaigns. Anthony works with brands worldwide to elevate their reach, engage audiences, and drive meaningful business growth. Outside of work, Anthony is an enthusiastic marathon runner—though be warned, he can talk about it endlessly!
“Anthony of Create Video was fantastic to work with, right from the beginning he really took control of the project outlining what would take place, guiding us through the process, and giving us direction on the feel of what we would be looking for with each video clip. Anthony was professional and respectful with each of our clients as well as being very likable, which really put people at ease in front of a camera. I highly recommend Anthony and would not hesitate to hire him again!”
Nicholas Boyd, CEO of Fusion Projects
“Our Create Video Producer Anthony is a talented, personable, and professional individual with a great eye for capturing the vision and goal of a video. He invests the time in understanding the purpose of the project to ensure the end results meet or exceed expectations. Anthony has access to top equipment and teams and guides you every step of the way. Additionally, Anthony is a pleasure to work with and has a natural ability to make people feel comfortable on and off camera.”
Barb Agostini, Vice President, Sales & Marketing at MindField Group
“I’ve had the opportunity to work with (Create Video Producer) Anthony a few times, and every time we have the chance to collaborate, he comes with unique and creative ideas. He’s a reliable, hard worker who has an incredibly creative vision. He always has the end outcome in mind and ensures the final product is perfect. He’s been a great support to the producers at Shaw and we look forward to working with him more in the future.”
Tiffany Gurden, Producer at Shaw
“Anthony at Create Video, is quick, efficient, and above all, very professional. His in-depth knowledge of video editing has helped our company to bring many projects to fruition with ease. We have greatly appreciated his valuable input and thoughtful approach to our unique video requirements. We have been working together for many years now and have accomplished a great deal over this period of time. He has been a lifesaver, helping us to complete projects that would have otherwise been left on the back burner. He’s always eager to get at the work and gets down to the nuts and bolts without any delay. I would highly recommend Anthony to anyone that is looking for a creative, no-nonsense video producer.”
Joyce Collicutt, Project Manager at NAMC
“I have worked with Anthony at Create Video on several occasions, from producing brief product education videos to comprehensive, in-depth training videos, all the way to large-scale multi-event live capture of speakers at corporate conferences. Anthony is very well-rounded in all aspects of video production and wears all the hats of each role appropriately. In the design and pre-planning phases, Anthony is collaborative and creative, In the production phases, he works with alacrity, managing his team to get the maximal output with the highest quality, always keeping a close eye on the clock to contain costs. In post-production, he is inventive and highly effective. The final output is impressive every time.”
Rob Mowat, Manager at Absolute
“Working with Anthony was a pleasure. The project was a manifesto video and with a minimal brief, Anthony fully understood what we were aiming for and delivered well above expectation. After the first review, very minimal revisions were required and the turnaround was quick and accurate.
For top quality work and a low stress process, look no further!”
Armando Pastorin, Art Director at GoFor Delivers
“The work from Create Video has always been outstanding. We have worked with this company for a couple of years and have had nothing but professionalism and quality from them. I would recommend create video to anyone who has any video needs.”
Michael Brynjolfson, Director of Digital Production/Product Management at m56 Studios